The Online Store is Currently Closed and Planning to open in February
We exist to make local food easier to buy and easier to sell. We do this while honoring small-scale producers, keeping pricing transparent, and building a local food system that truly supports our community.
This page explains how the Huntsville Food & Farm Hub operates, how pricing works, and why we’ve chosen this model.
Every product listed in the Hub is priced by the producer. Always.
This is intentional.
By keeping producer prices intact and visible, customers can clearly understand the true cost of local food and producers are protected from being misrepresented or misunderstood.
The Hub Service Fee covers:
Technology
Powering our website, online store, email platform and operations tools
Credit card processing fees
3.3% + 30 cents for each transaction
Wages
Paying fair wages for our market manager who coordinates producers, orders, and pickup
A safe, climate-controlled pickup location
for our climate-controlled, food-safe space
Packaging and materials
to organize orders accurately
Marketing and advertising
Covers advertising and marketing efforts that grow the reach and impact of the Hub
We aim to minimize these costs through automation and community partnerships whenever possible.
At checkout, you will see producer prices listed as set by the producer, along with a separate Hub Service Fee.
The Hub Service Fee is currently set at 20%, a level that allows us to operate sustainably today. As the Hub grows and efficiencies improve, the fee will be reviewed.
If you have any questions about our fees or anything else related to the Hub, you can reach us by phone (and a real human will answer!) at (256) 203-6585 or via email at hello@huntsvillefoodhub.com.
